we help businesses create and launch brands

We are a branding agency with over 20 years of experience working in the Eastern European markets. We also support Western brands that want to be successful in Eastern Europe, Russia and other CIS countries.


Based in London we deliver outstanding results working in a collective way with the best international talent.

Our team have worked hands on in the Gulf, Asia, Russia, Central Eastern Europe and Africa, and we have network collaborators in most markets.

we help businesses create and launch brands

We are a branding agency with over 20 years of experience working in the Eastern European markets. We also support Western brands that want to be successful in Eastern Europe, Russia and other CIS countries.
Based in London we deliver outstanding results working in a collective way with the best international talent.

Our team have worked hands on in the Gulf, Asia, Russia, Central Eastern Europe and Africa, and we have network collaborators in most markets.
We have years of experience working in the Eastern European markets and we also support Western brands that want to be successful in Eastern Europe, Russia and other CIS countries.
LBCollective
Teamwork makes the dream work, sounds a bit cheesy but contains a lot of truth. We collaborate with like minded agencies and specialists to enhance our work and add knowledge and expertise. Here are a few of those friends:
our approach
Clients often tell us that our approach to work is unique and sets us apart from others but to us it is second nature. Being naturally inquisitive means that we like to learn as much as possible before putting pen to paper and we have found that strategy helps establish a platform for creating design with impact.

Our approach to work utilises research and strategy as the foundation to creating design with impact. Our most successful projects were created when we were involved in a project from brand idea conception.
LBChannel
our people
Maria Chugrova
Founder

Maria, a Russian and British national, an international brand expert with many years of experience of consulting Western and Eastern European companies in creating or revitalising brands and find their unique voice in crowded and highly competitive markets.

Having worked for several years in a leading branding agency IDENTICA Maria decided to set up London Brand Consulting ("LBC") in order to provide the best of British strategic and design services to both established and new Eastern European companies in their domestic markets and international expansion.

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Ron Cregan
Strategy Director

Ron Cregan Partner Ron's professional career encompasses some the leading agencies in the world, he started as Creative Director of Design House, Founded of the advertising agency CKMP Integtator, founded digital business LivingMap, and was Strategy Director of Identica. He also led the luxury agency Construct and agency of the year Navyblue.

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Damian Neave
Creative Director

Damian has been the creative guardian of LBC almost from its inception.

Damian has a strong passion for what he creates and has loved design from a very young age. With that in mind he is always ready to try new things and push boundaries when given the chance. He has a multidisciplinary design background and is no stranger to pitching, client liaison, art direction, press passing and presenting to clients.

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Irina Shimanovskaya
Client director

Irina is a professional brand consultant with more then ten years of project management experience.

Beforе joining LBC as a partner in 2018, Irina worked in leading international branding agencies and top Russian companies consulting Western and Russian brands (Country Manager for Russia and CIS, Identica; Brand Consultant, Interbrand; Brand Director, MTD; Senior Client Manager, Landor). Irina has a vast international projects management experience (France, Switzerland, UK, Germany, Russia).

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we cross the east
west divide
Transforming and creating Russian, Ukrainian and other Eastern European brands using decades of Western branding experience.