Koblevo Mainstream
Cognac
Our task was to extend Koblevo brand, already a market leader in the wine category in Ukraine, into the brandy category.
Transforming Eastern European brands using decades of Western branding experience.
Maria Chugrova
Founder of London Brand, international brand expert
Creating Koblevo cognac brand consisted of two stages. In the first stage we created design for a cognac range for the mass market segment. New design successfully used Koblevo brand assets, creating instant brand recognition. In the second stage we created a quite innovative for Ukrainian market design for the premium range of Koblevo, which created an immediate stand out form the competition due to its innovative European design and attracted the comsumer. Both projects have been launched on the market and now Koblevo brandy holds a strong position in the Ukrainian brandy market.
tell us about your business and we will make an amazing brand story
tell us about your business and we will make an amazing brand story